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Why Overlooking Data Quality Will Hurt Your Bottom Line

August 5, 2014 0 Comments

According to a Harvard Business Review article, “knowledge workers waste up to 50% of time (1) hunting for data, (2) identifying and correcting errors, and (3) seeking confirmatory sources for data they do not trust.” By not having a data quality system in place, your organization may lose donors or customers or fail to acquire new prospects, which hurts the bottom line. Here's an example:

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Why A Data Quality Plan Can Fuel Your Bottom Line

July 21, 2014 0 Comments

Even Amazon.com founder and CEO, Jeff Bezos, has the term “data quality” spelled out on sticky notes all over his Ferrari. Amazon’s data-centric customer strategy is the x-factor strategy that all CEO’s want to emulate. It was no easy task for Bezos to get there, and it continues to be his top priority today.

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dirty data, data quality, Arjuna News, data-centric customer strategy, unstructured data, data quality plan, critical data, cloud-based analytical software

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