Arjuna Success Story: Food Bank of South Jersey
“So powerful, I am beyond trying to put my appreciation into words…”
“For the first time, I am really feeling our business problems can be solved…”
“Persanalytix® is radically changing the way we do direct mail. It studies our donors through algorithms to determine their propensity to give to us. After about two months, we are getting better results than we did with Russ Reid, but at half the cost! We have taken our direct mail on ourselves with this technology and it’s been one of the best decisions we’ve made.
It’s portable to any device and you don’t need IT involved at all other than at the very initial stages. After that, users can begin working with it easy.
His team of extremely smart people are of the best in this space and their commitment to quality and wanting to exceed our expectations has made this one our great partnerships.”
“Dramatically influenced the way we think through growth strategies…”
“Opened our eyes to new way of reaching and boosting our engagement with the population we serve…”
“Arjuna has opened a box of treasures…”
“This technology is pregnant with all types of possibilities for our organization…”Val Traore
“Arjuna’s analytics and data management technology is fast becoming the nonprofit world’s most potent fundraising resource…”
“In a side-by-side comparison, Arjuna rated #1 among all other data management providers…”
“Arjuna and the Persanalytix® tool has completely revolutionized our strategy, and in three short months, yielded incredible results. By providing First Book with 4 key personas and the statistically significant demographics and psychographics that define these personas, First is able to use Persanalytix® to predict what customers are most likely to respond to our marketing. This insight has enabled us to further refine our messaging to be more relevant and impactful, and through this process we have reduced the number of “wasted” emails and unsubscribes.
As a result of our work together, First Book has experienced a 35% increase in sales in the last 3 months that can directly be tied to the predictive analytics provided, and have only begun to scratch the surface of this powerful tool.”