Nonprofits often find it valuable to work with a marketing agency to design and execute various programs and campaigns, or possibly work at a higher level on vision and strategy. However, while some nonprofits reap impressive rewards from these relationships, others find the experience underwhelming, or in some cases, fruitless.
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Predictive Analytics, Arjuna News, data collection for nonprofits, choosing the right marketing agency, how to contact marketing agencies
Like all other organizations -- including those in the private and public sector -- nonprofits have to strategically and astutely separate essential investments, with those that are valuable and useful, yet not necessarily “must-haves”.
Arjuna News, advanced analytics for nonprofits, generate personalized ask amounts, identify major donors
It goes without saying -- but we will say it anyway just in case -- that nonprofits need to maximize contributions from their major donors.
Arjuna News, how to increase revenue from mid-level donors, how to engage mid-level donors, get the most out of mid-level donors, get more money out of existing donors
Spring has sprung, which means that days are getting longer, temperatures are rising, kids are craving summer vacation, and smart nonprofits are already planning for “Giving Tuesday”, which as we all know will arrive in a proverbial blink of an eye -- as it always does!
Arjuna News, personalized ask amounts, successful Giving Tuesday campaigns, how to increase revenue from Giving Tuesday campai, personalized ask amounts for Giving Tuesday campai
Across the country, nonprofits are implementing inbound marketing practices to increase donor revenue, engage with current donors and find new donors interested in their mission or cause.
Arjuna News, increase donor engagement, nonprofits are implementing inbound marketing, Marketing
By this time, every nonprofit organization – regardless of size or mandate -- should have a Facebook page that features a steady stream of quality, relevant content such as campaign updates, photos of volunteers, event listings, contests, inspiring messages and quotes, and the list goes on.
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