- Fritz Ward, Director of Alumni & Parent Engagement Marketing at Swarthmore College
During 2021, after considering various options, Swarthmore College elected to partner with Arjuna Solutions to pilot the ExactAsk A.I. Service in their direct mail fundraising campaigns. The adoption drastically reduced the amount of time Swarthmore invested in calculating gift array values, and the services made a material impact on fundraising success without changing Swarthmore’s existing business rules, systems, personnel, or fundraising practices.
Read the case study to discover how Swarthmore College achieved:
“I would spend days creating ask amounts. During the past 12 years at Swarthmore… the time-consuming nature of the asks was one of the primary barriers to creating successful ask strings.”
Fritz Ward, Director of Alumni & Parent Engagement Marketing at Swarthmore College